Friday, June 14, 2013

Oh, Cheerios!!

Don't know if you heard about all the hubbub surrounding a commercial for Cheerios featuring a mixed race family, which received an inordinate amount of backlash on YouTube, so bad that the comments section needed to be closed.

What is wrong with people in our world in 2013? Prior to the closure, the comment section had been filled "with references to Nazis, 'troglodytes' and 'racial genocide,'" according to Adweek. Commenters on the cereal's Facebook page also said they found the commercial "disgusting" and that it made them "want to vomit." Other hateful commenters expressed shock that a black father would stay with his family. Seriously.

In case you hadn't seen it, here's the original commercial, called "Just Checking."

A comedian has developed a spoof of the original commercial sure to get the haters' tongues wagging. (I mean, One Million Moms—or the one mom sending out a million protest emails—is busy concentrating all their hatred on Kraft's new "Let's Get Zesty" campaign, but they'll catch on eventually.)

Here's the spoof:

Bravo to General Mills for standing firm in the face of ridiculous ignorance and hatred. Now, let's all go have a bowl of Cheerios.

No comments:

Post a Comment